Sony CEO says Wii isn't succeeding at the expense of the PlayStation 3.

ps3 final hardware 1 - Stringer: Wii isn't 'hurting us'

Speaking to Welt, Sony Chairman and CEO Howard Stringer has stated that Nintendo's success with the Wii has not come at the expense of Sony's PlayStation 3 console.

"... the Wii is not succeeding at our expense - it is not hurting us. We decided years ago to build a game console that offers much greater functionality. The PlayStation 3 has an enormous processor; it is gradually emerging as the central server in our users' homes," said Stringer.

Stringer was also questioned on the huge cost of developing the PlayStation 3 and whether it is possible for the platform holder to make its money back.

"Not for as long as I live," laughed Stringer. "It will certainly take some time. The traditional business model for the PlayStation envisaged us making a loss with the hardware in the early years until the production costs had decreased to a point that enabled us to break even. In the meantime, we earn money with the games."

He added: "We are currently at the stage in which we need to get a grip on the production costs. That takes time. We are already making more money with the games than we are losing with the hardware."

Gamers hoping to pick up a bargain priced PS3 this Christmas also appear to be out of luck, with Stringer noting that he doesn't think we'll see a console price drop before Santa comes down your chimney.